How much does it cost to sell tickets on Adticket, Eventim or Eventbrite?
There are already a large number of convenient solutions for selling event tickets, such as Eventbrite, AdTicket, Eventim etc. As convenient as the sale of tickets may be here, you as the organizer also have to pay hefty fees to the respective platform.
The fees due vary in amount, but are usually calculated on a pro-rata basis of the ticket prices. On the other hand, the large ticket platforms also offer a corresponding range of functions, such as seat reservations based on seating plans, sending hard tickets by post, integrated public transport tickets, etc.
Examples of ticket fees:
- Eventbrite: Up to 5.5% + €0.99 per ticket sold
- AdTicket: Up to 15% + approx. 1.00 € per ticket sold
- Eventim: Up to 15% + approx. 1,00 € per ticket sold
- TicketPay: Up to 2.10% + €0.99 per ticket sold
If a promoter is forced to pay this high fee for each ticket sold, its profit margin shrinks as the number of tickets sold increases.
However, event organizers have another option: to run their own ticketing website, which allows them to avoid this expensive commission fee.
Sell tickets yourself without commission
For many ticket sellers, the high fees are often an unnecessary obstacle. Another problem is that platforms such as Eventbrite, AdTicket etc. often contact newly acquired customers with their own advertising emails after the purchase. As a seller, you have therefore completely lost access to your customers for further marketing after the purchase.
As an alternative to the above platforms, you can also simply sell your event tickets yourself and without paying any commission at all. For example, you can quickly set up your own online store to sell tickets.
How to sell your tickets with Shopware
A good alternative is ticket sales via Shopware. With the plugin developed by us plugin Tickets for Shopware developed by us, you can sell event tickets with just a few clicks via your own Shopware store.
After payment, the plugin generates a freely customizable PDF Print@Home ticket. Event organizers can scan and validate the QR code on the ticket at the entrance using our free Ticket scanner app and validate it. Tickets can be personalized at the time of purchase; the personalized name is printed on the ticket and also displayed in the scanner app.
Selling via your own online store has many other advantages for you: You are in control of prices, payment methods, voucher and discount logic. You are also responsible for the design of the sales pages. Without any disruptive advertising for competing events.
Already in use with the really big ones
Our ticket solution, including the scanner app, is already being used by
This is what our ticket scanning app looks like:
Tip: For further automation, you can also automatically send your customers a PDF invoice invoice after payment.
